Customer consulting as an approach to differentiation that works well with complex products
where additional information is essential to proper selection.
Indicate whether the statement is true or false
TRUE
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Which one of the following items must be disclosed for all reportable operating segments in the notes to financial statements?(I.) Revenue from external customers.(II.) Total Segment Assets(III.) Revenues from foreign customers, identified by country.
A. I, II, and III B. I and II only C. II and III only D. I and III only E. There is no requirement of information to disclose for operating segments.
While traditional media are still vital in shaping the news agenda, public relations professionals must remember that ________
A) media in the 21st century have changed dramatically B) social media will never eclipse traditional media C) very few people pay attention to the news in the 21st century D) it will never carry the credibility of news published online
Country X has an automobile import tariff of over 200%, allowing only the extremely wealthy to
own imported vehicles. The most widely sold car in country X is a low-quality, out-dated model, which is the only indigenously built automobile in the country. The apparent brand loyalty towards the indigenous model is due to ________. A) the low quality of all imported brands B) the presence of high switching costs C) a general lack of satisfaction D) a lack of trust in imported automobiles
Learning more about the powerful effect that culture has on behavior will ________
A) be possible only if you travel outside of your own country. B) help you reduce friction and misunderstanding in your dealings with people from other cultures. C) ?help you become a better writer. D) ?allow you to put an International Experience section on your resume.