Corporate entrepreneurial activity takes place _____ the firm.
a. only with outside suppliers to
b. with anyone outside
c. both inside and outside
d. inside
ANSWER: d
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Which of the following jobs can cause high levels of stress?
A) Jobs with great responsibility and little autonomy B) Jobs with little responsibility and little autonomy C) Jobs with great responsibility and great autonomy D) Jobs with little responsibility and great autonomy
In some cases, prices are assigned to goods on the basis of nothing more than custom.
Answer the following statement true (T) or false (F)
Which media type is considered the most trusted information source by customers for acting on the information but is difficult for a brand to create, measure, or target?
A. owned media B. paid media C. direct media D. earned media E. specified media
One of the ways to use the Bass forecasting model is to wait until several periods of data for the problem under consideration are available. This is known as the _____ approach
a. branch-and-bound b. cutting plane c. rolling-horizon d. sensible-period