In using advertising tracking research, after the respondent is shown a segment of the advertisement or stills of the ad, they are asked first:
A) if they can identify which brand was in the ad from a list of brands shown to them
B) if they can identify the brand being advertised
C) if they recognize the company or brand
D) if they liked the ad
C
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Prather Corporation uses a job-order costing system with a single plantwide predetermined overhead rate based on direct labor-hours. The company based its predetermined overhead rate for the current year on the following data: Total direct labor-hours 50,000Total fixed manufacturing overhead cost$285,000Variable manufacturing overhead per direct labor-hour$3.80Recently, Job P513 was completed with the following characteristics: Number of units in the job 10Total direct labor-hours 20Direct materials$710Direct labor cost$500The estimated total manufacturing overhead is closest to:
A. $475,000 B. $285,004 C. $285,000 D. $190,000
Inventory records for Marvin Company revealed the following:DateTransactionNumber of UnitsUnit CostMar.1Beginning Inventory1,000$7.20 Mar.10Purchase600 7.25 Mar.16Purchase800 7.30 Mar.23Purchase600 7.35 Marvin sold 2,300 units of inventory during the month. Cost of goods sold assuming LIFO would be:
A. $16,800. B. $16,660. C. $16,540. D. $16,760.
MacKenzie Company sold $300 of merchandise to a customer who used a Regional Bank credit card. Regional Bank deducts a 1.5% service charge for sales on its credit cards and credits MacKenzie's account immediately when sales are made. The journal entry to record this sale transaction would be:
A. Debit Cash of $300 and credit Accounts Receivable $300. B. Debit Cash $295.50; debit Credit Card Expense $4.50 and credit Sales $300. C. Debit Cash $295.50 and credit Sales $295.50. D. Debit Cash of $300 and credit Sales $300. E. Debit Accounts Receivable $300 and credit Sales $300.
If a slide in a multimedia presentation contains ____ much text, it is difficult to read and often causes audience members to lose interest
A) to B) too C) two