A mobile company is launching a new cellular phone. The PR director places advertisements in various newspapers and websites to garner publicity, and even place hoardings in public places
Which type of communication channel is the PR director using?
a) Marketing communications
b) Environmental communications
c) Media communications
d) Corporate communications
a
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Dr. Martin Luther King Jr. based his leadership on nonviolent direct action. Using the theories of power, explain what category of power he used during his time as leader of the civil rights movement.
What will be an ideal response?
All relational communication occurs in a
A. Vacuum B. Context C. Web D. Structure
Under regulations proposed in 2009 by the Federal Trade Commission, bloggers must _______________
a. disclose if they are being compensated for their endorsements b. allow people to post responses to critical comments made on a blog c. pay taxes on donations that readers offer via Paypal d. avoid any viral campaign that involves negative political attacks
Which theory indicates that all humans want to be appreciated and protected?
A. politeness theory B. game theory C. symbolic convergence theory D. Sapir-Whorf Hypothesis