According to your textbook, ________ are the most attractive features of a product
A) desirable benefits
B) specialties
C) points of access
D) selling points
E) price points
Answer: D
Explanation: D) A selling point is an attractive feature of a product that appeals to customers. A selling point of an iPad is how easy the device is to use.
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Which of the following does NOT pertain to the inverted pyramid?
A) It is a useful exercise in creative writing. B) Journalistic writing style signifies the Flesch approach in action. C) The climax of a story is at the beginning. D) The writer provides details in descending order of importance.
Which statement about digital slide decks is most accurate?
A) Many business writers deliver their informal reports as digital slideshows, which are also called slide decks. B) Slide decks are more inviting to read than hard copies of informal reports. C) Slide decks are often used by individuals in marketing, technology, media, entertainment, and consulting. D) All answer choices are accurate statements about digital slide decks.
The process of systematically gathering data on a person's skills, abilities, and behaviors from a variety of sources is known as self-appraisal.
Answer the following statement true (T) or false (F)
Yuka has a great relationship with her boss, Oliver. Oliver demands a lot of his employees, but he gives a lot in return in the form of not only bonuses and other incentives, but also sincere praise and personal accolades. He often asks Yuka for her opinion about things outside her area of expertise, and he communicates that he finds her to be a smart, capable person. As a result, Yuka has no qualms about staying late and taking on extra duties. Which of the following is most likely true about the way Yuka views her job responsibilities?
A. Her respect for Oliver is based on his integrity and is more rational than emotional in nature. B. Even though she loves her job, it is still just a job, and she would leave if she got a better offer. C. Even though she appreciates Oliver, she sometimes feels taken advantage of. D. She has an emotional connection to Oliver and feels theirs is a mutually beneficial relationship. E. Her behavior is based primarily on the fact that she has a high propensity for trust.