Prudential Insurance uses "the rock" symbol to communicate stability and security to customers. This is Prudential's attempt to help customers better understand its services by
A. emphasizing tangible cues in promoting the service.
B. using word association.
C. personalizing the selling of the service.
D. utilizing publicity techniques to enhance the service.
E. distributing the service directly through television.
Answer: A
You might also like to view...
When testing for the differences between two percentages, the formula subtracts the differences between the two percentages and divides this difference by the standard error of the difference between two:
A) groups B) averages C) differences D) percentages E) people
Why is it important to make eye contact with the camera during a teleconference?
What will be an ideal response?
Several female employees at General Electric's Salem, Virginia, plant who were pregnant presented a claim for disability benefits under the plan to cover the period they were absent from work as a result of their pregnancies. The company denied these claims on the grounds that the plan did not provide disability benefit payments for such absences. This case had a significant impact on the passage of the ________.
A. Rehabilitation Act B. Pregnancy Discrimination Act C. Equal Pay Act D. Americans with Disabilities Act
At the beginning of the year, Judge Manufacturing had the following account balances
Work-in-Process Inventory 20,000 Finished Goods Inventory 8,000 Manufacturing Overhead 0 Cost of Goods Sold 0 Sales Revenue 0 The following additional details are provided for the year: Direct materials placed in production $83,500 Direct labor incurred 190,500 Manufacturing overhead incurred 300,400 Manufacturing overhead allocated to production 297,900 Cost of jobs completed and transferred 501,700 The ending balance in the Finished Goods Inventory account is a ________. A) debit of $509,700 B) debit of $501,700 C) debit of $8,000 D) debit of $571,900