By providing a preview of your message in the introduction and then developing each main point during the speech before summarizing the key ideas in the conclusion of the speech, a speaker is using __________.
Fill in the blank(s) with the appropriate word(s).
redundancy
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Who created PRIZM?
A) George Gallup B) Lou Harris C) Al Neuharth D) Jonathan Robbin
Serving as an organizational spokesperson can be challenging mostly because
A) Your personal opinions are unlikely to be the same as management's official response. B) You may personally disagree with what you are asked to say on behalf of the organization. C) You are representing yourself and your brand at the same time. D) Some deception is OK, but it could cause problems later for the company. E) You must always tell everything you know.
A speech that ends by asking listeners to fill out cards to become organ donors seeks which response?
A) ?commemorative B) ?cognitive C) ?affective D) ?behavioral E) ?informative
When newspaper circulation figures include readers who did not originally buy the papers they read, they are said to include ________ readership.
A. pass-along B. progressive C. cume D. cumulative