Page views and counts of click-ons have been replaced by time-on-site as a better way to determine something like engagement ratings for Internet sites

Indicate whether this statement is true or false.


TRUE

Communication & Mass Media

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If you wanted to find materials dealing with education and humanities journals, you should make use of

a. ERIC. b. LEXIS-NEXUS. c. MEDLINE. d. the Modern Language Association Index.

Communication & Mass Media

People who ignore evidence that is not consistent with their own viewpoint may be called

A) bigoted B) prejudiced C) ethnocentric D) racist

Communication & Mass Media

Participants in spelling bees are demonstrating their knowledge of a _______.

a. rule system. b. symbol. c. coded emblem. d. morpheme.

Communication & Mass Media

What makes competent communication possible? Generally there are two starting points—individual or social/cultural. People can engage in competent communication primarily either because: 1) individuals

have the ability to adjust and adapt their communication to different persons and situations; or 2) individuals socialized in the same culture come to share common knowledge about what is appropriate and effective communication. In a high context culture ____________. A. there would be less need to adjust and adapt one's communication B. there is a close connection between culture and society C. the communication norms and rules would be highly visible D. communication tends to be more strategic and goal-directed E. competent communication is more ability or skill-dependent

Communication & Mass Media