A new reporter who wants to determine the types of stories that matter to readers and editors and haven’t been overdone should ______.

A. read through the publication’s archives
B. search the Internet for topics and story ideas
C. read competing publications
D. conduct a poll of the audience


A. read through the publication’s archives

Communication & Mass Media

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The first step in the Needs-Centered Training Model is to

a. analyze the training task b. analyze the organizational and trainee needs c. organize the training content d. select training resources

Communication & Mass Media

These are examples of different types of sound shapers:

A. equalizers B. filters C. sweeteners D. all but A E. A & B F. all of these G. none of these

Communication & Mass Media

The principle of the double pull is sometimes referred to as:

a. arousal b. differential relaxation c. both a and b d. bracing (page 209)

Communication & Mass Media

Studies by the International Listening Association show that we spend the

majority of our time speaking. Indicate whether the statement is true or false.

Communication & Mass Media