Which of the following advertisers would be held to the highest standard of truthfulness?
A. an ad that a swimsuit was “the cutest ever”
B. an ad that said an amusement park was “the most fun you could have on a summer day”
C. an ad that said a pill was the “fastest headache remedy your doctor can prescribe”
D. an ad that said a restaurant has food “just like mother used to cook”
C. an ad that said a pill was the “fastest headache remedy your doctor can prescribe”
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A public relations firm assists Add Inc. in framing necessary legal papers and other documentation for various supervisory bodies. Which service of the public relations firm is Add Inc. utilizing?
a) Public affairs b) Financial relations c) Community relations d) Financial affairs
When teaching mental skills to a group of athletes, the best approach is to be?
a. flexible and individualized (page 346 right) b. individualized c. flexible d. none of the above
Rhetors with commercial interests from all four media recognize that they have rhetorical problems in terms of their
A) social movements. B) reputation. C) convergence capabilities. D) user-friendly form.
One of the advantages of using visual aids in a speech is that their meaning is instantly clear to the audience.
Answer the following statement true (T) or false (F)