The person who communicates to encourage a change in belief or behavior is
referred to as the
(a) advocate.
(b) opponent.
(c) spokesperson.
(d) prime mover.
A
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At the federal level, consumers are protected from false and misleading advertising by ______.
a. the First Amendment, the Lanham Act, and the rules and regulations of multiple federal agencies b. the Lanham Act and the Food and Drug Administration c. only the First Amendment d. the Lanham Act and the Federal Trade Commission
Angela moves out of the apartment she's shared with Eldon for four years and refuses to take Eldon's
calls. She then throws a party to announce her return to the dating scene and to ask her friends to support her decision. We can reasonably assume from Angela's actions that she A) is in the repair stage of her relationship with Eldon. B) is not taking appropriate steps to ease the pain of her breakup with Eldon. C) has entered the social separation phase of the breakup. D) is trying to repair the relationship.
The best PR campaign plans are thought of and described as which one of the following?
a. directional b. a linear path c. dynamic d. a map
Research has proven that women use more aggressive language patterns than
men. Indicate whether the statement is true or false.