When a strategist divides the total market for a product and/or service into groups with similar needs, so that each group is likely to respond to the same marketing strategy, he or she is engaging in a practice called market segmentation.
Answer the following statement true (T) or false (F)
True
You might also like to view...
Sociability reflects the amount of control we exert over our emotional expressiveness
Indicate whether the statement is true or false
How can companies select people to be tested for drugs?
What will be an ideal response?
The purpose of antitrust law is to reduce competition
Indicate whether the statement is true or false
In the context of the free market system, which of the following statements is true of oligopoly?
A. It is a market structure that has many competitors selling virtually identical products. B. Ittypically avoids intense price competition. C. The agriculture industry is an example of oligopoly. D. It has a single producer completely dominating the industry, leaving no room for competitors.