Which of the following can increase audience interaction and engagement on a corporate website?
A) Gamification
B) Augmented reality
C) Wearable technology
D) Mobile blogging
E) Cloud based services
Answer: A
Explanation: A) The addition of game-playing aspects to apps and web services, known as gamification, can increase audience engagement and encourage repeat use. Examples include Foursquare's "check-in" competitions and Bunchball's Nitro competitions for sales teams.
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Which of the following segregation of duties is not required for the B/AR/CR business process controls to be effective?
a. price authorization and billing b. treasury and controllership c. bank reconciliation and cash receipts d. all of these are required for effective control
A physiological arousal test, such as cognitive neuroscience, may provide a better indicator of a person's true response to a controversial advertisement, when compared to other methods such as copytesting
Indicate whether the statement is true or false
Companies can and often do use different costing methods for financial reporting and tax reporting. An exception to this is the:
A. LIFO conformity rule. B. Full disclosure principle. C. Consistency concept. D. Matching principle. E. FIFO inventory valuation method.
Under what circumstances can the terms of directors be staggered such that only a portion of the
board members' terms expire in any one year? A) When there are both inside and outside directors B) In any circumstances C) In closely held corporations D) When there are nine or more members of the board of directors