Producers do cooperative advertising with retailers because
A. retailers create better ads than producers.
B. media rate structures give national firms lower rates than local firms.
C. retailers are more likely to follow through when they are paying a share of the cost.
D. the FTC requires it.
Answer: C
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The Colorado Jet Boat Company had a cash balance of $3 million at the beginning of 2010. During
2010, Sales were $8 million and expenses were $7 million. Therefore, A) the cash balance at the end of 2010 must be less than $11 million. B) the cash balance at the end of 2010 must be greater than $3 million. C) the cash balance at the end of 2010 is $4 million. D) the cash balance at the end of 2010 cannot be determined from the information given.
The income or losses of an LLC flow through to the members' individual income tax returns; this avoids double-taxation.
Answer the following statement true (T) or false (F)
You are the promotions director for Back to Nature Crispy Wheats, baked snack crackers . Describe the steps in the communication process in your promotion campaign, using specific examples of the actions that will take place in promoting the crackers.
What will be an ideal response?
A major role played by information technology in improving customer service is to
a. present customers with a long menu of options when they ask for help. b. sell customer lists to other companies. c. provide uniform services. d. individualize service.