Journalist – Reader Comparison studies examine the similarities and differences in preferences for particular media content between audience members and media professionals

Indicate whether the statement is true or false


true

Communication & Mass Media

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Joey lives on the east side of town. He looks down on people from the west side. In his eyes, westsiders are part of:

  a.  an in-group.   b.  an out-group.   c.  a disfluency.   d.  collectivist.

Communication & Mass Media

Gestures that do not have a specific meaning but add to the meaning to the total message are called:

A. illustrators. B. emblems. C. adaptors. D. regulators.

Communication & Mass Media

Argumentative episodes focused on a given issue that occur at least twice are called _____

a. serial arguments b. irresolvable conflict c. pseudoconflict d. ego conflict

Communication & Mass Media

Arranged in random order below are a main point, two subpoints, and two sub-subpoints from a speech preparation outline. Which is the main point?

A. Two types of skin cancer are melanoma and basal cell carcinoma. B. Melanoma is the least common but most deadly form of skin cancer. C. Each year about 9,700 people die from melanoma in the U.S. D. Of all skin cancers diagnosed in the U.S., only 4 percent are melanoma. E. Basal cell carcinoma is the most common type of skin cancer.

Communication & Mass Media