To get high schoolers excited about a new kind of sugar-free Red Bull, the company handed out free cans in the parking lot of high school football games. What kind of promotion was Red Bull doing?
A. contest
B. polybagging
C. sweepstake
D. sampling
E. free premium
Answer: D
You might also like to view...
Refer to Table 7.1. The May call option on pounds with a strike price of 1440 mean:
A) $88/£ per contract. B) $0.88/£. C) $0.0088/£. D) none of the above
Income distributed by a mutual fund from which one of the following sources receives a preferential tax rate of 15%?
A) dividends on common stock B) interest on bonds C) dividends from most preferred stocks D) dividends from REITs
Under federal guidelines, the 2015 maximum contribution to a 401(k) is
A) $18,000. B) 80% of gross income. C) $400 per month. D) There is no limit.
The primary reason for writing a business plan is to
A) help the founders remember what they are trying to accomplish. B) provide an operational framework for the business. C) acquire external funding. D) provide strategic direction to employees.