Which of the following is NOT in the Checklist for Better Copy?
a. Does your copy describe or explain what the visual is all about?
b. Did you put your strongest sales point first?
c. Did you appeal the to the consumers point of view?
d. Does the copy conform to a clear central idea (The One Thing)
a. Does your copy describe or explain what the visual is all about?
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“High code” in speaking would most likely be ______.
a. casual, welcoming, and friendly b. relaxed and informal c. formal and professional d. informal and less professional
What are the six universal facial expressions?
What will be an ideal response?
Films screened late at night for black audiences in white-owned theaters during the era of segregation were known as ________
A) midnight revivals B) black-outs C) white-outs D) midnight rambles
What was the first communication model to incorporate feedback and fields of experience?
What will be an ideal response?