The systematic investigation of an audience's attitudes, beliefs, values, and demographics is called
a. group belief evaluation
b. audience analysis
c. target trait method
d. collective targeted understanding
Answer: b
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Lee gave an informative speech on the poor quality of local drinking water. He brought in a test kit and presented statistics that proved local water was dangerous to drink
He advised the class to purchase a certain type of water filter pitcher guaranteed to remove these impurities. At the end of his speech, he mentioned that he worked for the company that made the pitcher and had them for sale. What was Lee's mistake? a. Lee used too much evidence and reasoning for an informative speech. b. Lee's speech was actually illegal, in that he was advertising in class. c. Lee used coercion when suggesting that the audience buy the product from him. d. Lee violated the ethical guideline of having a responsible goal for a speech.
Legal precedents are normally established by decisions of all of these except:
a) a state’s highest court; b) the U.S. Supreme Court; c) U.S. Circuit Courts of Appeals; d) jury verdicts in trial courts; e) a state’s intermediate appellate courts.
SELECT ALL THAT APPLY. Which of the following are potential problems with using partial quotes?
A. Readers may assume you are incapable of gathering useful quotes. B. Your editor may complain about your stories being too short. C. Readers may assume your source is a poor speaker. D. Your story may lack flavor and punch.
When members of a newly appointed tuition committee first met, they addressed each other by title and family name (e.g., "Dr. Einfatt"). They continued to do so throughout the life of the committee. This is an example of a group norm established by
A. latency. B. a critical incident. C. explicit statements. D. reference to a general cultural norm. E. primacy.