Claims of value use the question,"By what standards is something to be judged?"

Indicate whether the statement is true or false


true

Communication & Mass Media

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When companies put out statements such as "Hurry! Only 1 day left!" they are attempting to create a. anger

b. commitment. c. authority. d. a sense of urgency.

Communication & Mass Media

In the _____ argument, the speaker creates an easy-to-destroy simplification of the opposing position and then proceeds to demolish it

A) bandwagon B) testimonial C) straw man D) agenda-setting

Communication & Mass Media

Speaking is a transaction involving a speaker, listeners, and

a. a moral frame. b. good sense. c. ethics. d. a message.

Communication & Mass Media

Sasha smiled as she told the class, "I know every one of you is excited to sit here and listen to my 30-minute speech on the university's honor code." In reality, Sasha knows the class would rather be anywhere else. This is an example of __________.

A. parallel form B. a denotative meaning C. irony D. personification

Communication & Mass Media