While on vacation, Martha had her camera stolen. Not wanting to waste vacation time shopping for a new camera, Martha simply purchased another camera just like her old one. For Martha, the ________ was low.
A. perceived benefit versus perceived cost of search
B. locus of control for this decision
C. prepurchase dissonance factor
D. determinant attribute for this decision
E. universal set of camera options
Answer: A
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a. Controls are effective. b. Controls are relevant. c. Controls are ineffective. d. Cannot be determined from the information given.
Electronically dispensed checkout coupons
A. are available on a company's website and must be printed out to be used. B. are cost effective and can be targeted to specific categories of consumers. C. are attached to the outside of the package so they can be ripped off and redeemed immediately. D. have no redemption deadline. E. generate impulse buying and product trial.
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A) relying on written proposals B) conducting a thorough presentation C) knowing more than the other salespeople D) exhibiting a bad attitude at sales meetings E) misjudging the customer's product knowledge
A company's board of directors votes to declare a cash dividend of $.75 per share of common stock. The company has 15,000 shares authorized, 10,000 issued, and 9,500 shares outstanding. The total amount of the cash dividend is:
A. $14,625. B. $7,500. C. $7,125. D. $10,250. E. $11,250.