Regarding specialty products, which of the following is true?
A. Branding does not play an important role in purchasing specialty products.
B. Shopping for a specialty product involves much comparing of products.
C. It is the extent of searching the customer must do that makes it a specialty product.
D. It is a customer's willingness to search for it that makes it a specialty product.
E. All these answers are correct.
Answer: D
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