An ad for a new hatchback shows four college students hunting for a parking place in a large, crowded parking lot. When they finally find a spot and park the car, they discover that they can't open the doors to get out. One of them opens the hatchback and the commercial ends with them exiting the car through the hatchback. This commercial uses
A. dramatization with a humorous appeal.
B. slice-of-life with a fear appeal.
C. animation with the intent of creating a personality brand.
D. straight-sell with a humorous appeal.
E. demonstration with an emotional appeal.
Answer: A
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