A change is initiated in the psychological contract between an employee and an organization if the
A. employee is satisfied with his performance.
B. organization achieves a perfect person-job fit.
C. organization sees an imbalance.
D. employee perceives it to be fair.
E. organization perceive it to be equitable.
Answer: C
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In a contest of 45 different languages covering 60 countries, marketers for Axe Apollo invited consumers to fill out an "astronaut profile." This is an example of:
A) promotion of different types for marketing. B) promotion of interest in space exploration. C) people in different countries prefer different topics. D) astronaut profile varies from country to country. E) sales promotion by global marketer.
If all columns of a completed work sheet balance, you can be sure that no errors were made in its preparation.
Answer the following statement true (T) or false (F)
Which of the following factors would most likely push a company to decide NOT to pursue a global marketing strategy?
A) The company's home market is stagnant. B) The company would have to redesign its products. C) The company needs to counterattack international competitors in its home markets. D) Foreign markets present higher profit opportunities. E) Global competitors have offered similar products.
Which of the following is an input to MRP?
A. customer orders B. an operations plan C. a bill of materials file D. a sales plan