Rock-TennRock-Tenn produces packaging products. They make cartons that will hold a dozen Dunkin' Donuts, waffle fries for Chik-fil-A, Gillette razors, Haagen -Daz ice cream, express mail envelopes for FedEx and much more. Rock-Tenn business fluctuates depending on consumer demand. As plastic products become more expensive companies turn to cardboard and paper to package their products.Refer to Rock-Tenn. A paper producing company sales representative wants to do business with Rock-Tenn. He/She needs to locate the person who actually negotiates the purchase, in other words, the _____ in the buying center.
A. influencer
B. gatekeeper
C. decider
D. purchaser
E. user
Answer: D
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