Using the communication model described in Chapters Five and Nine, can you describe source, message, channel, receiver, feedback, and noise for this special event?
What will be an ideal response?
Source: Yahoo! Personals! Message: Real people like you can get great dates
with Yahoo! Personals. Channel: the news media, notified through b-roll, media
advisory, radio contest, and the billboard itself. Receiver: dating age single
adults. Feedback: hits on the web site, increase in subscriptions, e-mails to
Koehnen. Noise: primarily, other news stories and the everyday distractions in
the lives of single adults.
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Which of the following are examples of "blocking" behaviors?
A. Rigid communication and hidden agendas B. Over-conformity and pulling rank C. Free discussion and interrupting D. A and B E. A and C
Scholars have noted which growing trend among young men in the United States today? a. A resistance to growing up and maturing in the same ways as their fathers
b. None of these choices is a growing trend. c. A return to traditional male roles within relationships. d. An increased understanding of expectations of manhood. e. An increase in male vulnerability and emotion.
When one advertiser shares a message with another—such as when a cheese dip manufacturer combines with a potato chip manufacturer to buy advertising space and time—we call it __________
a. specialty advertising b. cooperative advertising c. professional advertising d. all of the above.
In comparing prerecorded sound effects to live recorded effects, the major advantage of the prerecorded variety is:
a. ambience b. timingc the dynamics d. convenience