Some television shows have shown actors drinking a cup of Starbucks coffee. In these instances, Starbucks has chosen ________ as a marketing tool

A) corporate advertising
B) a promotional product
C) testimonial
D) brand placement
E) augmented reality


D

Business

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A U.S. Treasury bill with an original maturity of one year or less is considered a cash equivalent

Indicate whether the statement is true or false

Business

Which of the following was the first state law in the United States requiring owners of commercial websites or online services to post a privacy policy.

A. California Consumer Privacy Act B. California Net Neutrality Act C. California Electronic Communications Privacy Act D. California Online Privacy Protection Act

Business

Ted told James that they had been given too much work by their boss and the deadline was tomorrow, which seemed unfair

A) tomorrow; which seemed unfair B) tomorrow, although it C) tomorrow. This demand seemed D) No change is necessary.

Business

You are conducting interviews for new sales representatives for your manufacturing firm. You are primarily looking for candidates that you feel can be successful at assisting your wholesaling customers sell to their customers. Which of the following types of sales representatives are you looking for primarily?

A. Outside sales force reps B. Inside sales force reps C. Trade sales reps D. Technical sales reps E. Missionary sales reps

Business