Mandy's "save the whales" speech was very effective because she started off with stories about her personal experience with whales, then she moved into facts, statistics, and sources
Which principle of support material organization did Mandy effectively use in her speech?
a. complexity
b. specificity
c. primacy
d. "soft" to "hard" evidence
d
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In an outline, you can see that two subpoints have the same level of subordination because they are arranged to
A. appear across from each other. B. use different indentation patterns. C. oppose each other. D. align with each other.
In the context of boundary linkage, it is unlikely that a recipient will deal with new information the way the discloser wants when the discloser and the recipient have a close, trusting relationship.
a. true b. false
When you ethically use the information you gathered to customize your speech to your audience, you are performing
A) demographic analysis. B) ethnocentrism. C) audience adaptation. D) psychological analysis.
Explain market segmentation in mass media. Why factors are driving segmentation?
What will be an ideal response?