Which of the following is a sales promotion tool that is consumer franchise building in nature?
A) price-off packs
B) contests and sweepstakes
C) consumer refund offers
D) trade allowances
E) frequency awards
E
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If a plaintiff brings a diversity of citizenship case in state court, it will remain there unless a defendant removes the case to federal court
Indicate whether the statement is true or false
________ is/are (a) set(s) of linked and closely integrated competitive assets centered around one or more cross-functional capabilities.
A. Organizational assets B. An integrated asset advantage C. Resource capabilities D. Resource bundles E. A functional method compilation
Under the federal Bankruptcy Code, the exemption amount for the debtor's personal residence is
a. $22,975. b. $55,200. c. unlimited. d. $125,000.
Figure 6-3According to Figure 6-3 above, point C would most likely represent what option for entering the global marketplace?
A. joint venture B. licensing C. exporting D. direct investment E. franchising