Define the term market and explain the key ingredients of that definition.

What will be an ideal response?


The word market means different things to different people. However, the textbook defines this term as "a group of customers or potential customers who have purchasing power and unsatisfied needs." The specifics of this definition include three key ingredients:

?The market must have buying units or customers; thus it is more than a geographic area.?Customers in a market must have purchasing power, since no transaction can occur without it.?Unsatisfied needs provide the buyer with the motivation to complete a purchase.

Business

You might also like to view...

A limitation of the general ledger approach is that financial and non-financial information is combined and business event source data is retained

Indicate whether the statement is true or false

Business

Exploratory research is suitable for generating all of the following EXCEPT:

A) alternative courses of action. B) cause-and-effect relationships. C) research questions. D) hypotheses. E) C and D

Business

Part of Miguel's job is to train, support, and discipline the members of his department. Miguel's position is best described as one of ________ leadership.

A. authoritarian B. assistant C. supervisory D. power E. strategic

Business

The critical path in a PERT network is important to know because it determines the ______ needed to complete a project.

a. length of time b. amount of money c. number of employees d. number of activities

Business