Before the evaluation of a PR program, one must establish a set of measurable

a) objectives.
b) events.
c) products.
d) activities.


a

Communication & Mass Media

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A speech that is not planned or prepared in advance is known as a(n): a. impromptu speech

b. memorized speech. c. manuscript speech. d. extemporaneous speech.

Communication & Mass Media

Magazine circulation grew in the 19th century because of which of the following?

A. the growth of the middle class B. the growth of literacy C. the growing number of companies wanting to advertise consumer products D. all of these

Communication & Mass Media

An extemporaneous style gives your audience the impression that the speech is being created as you are presenting it

Indicate whether this statement is true or false.

Communication & Mass Media

You should select a topic that you can make _______________ and valuable to your audience

Fill in the blank(s) with correct word

Communication & Mass Media