Carla, a team leader in charge of customer relationship management, is planning strategies to improve the profitability of her firm's least profitable but loyal customers

She is also examining methods for "firing" customers in this group who cannot be made profitable. To which of the following customer relationship groups do these customers belong?
A) butterflies
B) true friends
C) strangers
D) barnacles
E) innovators


D

Business

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Skyline Florists uses an activity-based costing system to compute the cost of making floral bouquets and delivering the bouquets to its commercial customers. Company personnel who earn $180,000 typically perform both tasks; other firm-wide overhead is expected to total $70,000. These costs are allocated as follows: Bouquet Production Delivery OtherWages and salaries 60%  30%  10%Other overhead 50%  35%  15%Skyline anticipates making 20,000 bouquets and 4,000 deliveries in the upcoming year.The cost of wages and salaries and other overhead that would be charged to each bouquet made is:

A. $8.75. B. $7.15. C. $12.50. D. $13.75. E. None of the answers is correct.

Business

If negative news is likely to be a surprise to the reader, an indirect approach should be used

Indicate whether the statement is true or false.

Business

A sole proprietorship form of business has only one owner

Indicate whether the statement is true or false

Business

Katrina’s organization is hiring for low-skilled jobs in an industry where unemployment is high and it is easy to find replacement workers. Adopting a(n) ______ organizational philosophy on compensation could allow her to hire plenty of workers.

A. wage compression B. below-market C. pay for longevity D. skill-based pay

Business