In 2014, ________ changed its policy to prohibit marketers from "like-gating" a page to gain access to content or enter a contest.
A. Snapchat
B. LinkedIn
C. Facebook
D. Pinterest
E. Twitter
Answer: C
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Under which of the following approaches is the client expected to estimate fair value based on a model of the future cash flows associated with the instrument or the asset?
a. Mark to market model. b. Replacement model. c. Mark to model. d. Historical cost model.
The cost of an equivalent unit is equal to:
a. A unit of work in process inventory. b. The amount of cost necessary to start a unit of production into work in process. c. The cost necessary to complete one unit of production. d. A unit of work in process inventory.
Which of the following is part of the microenvironment of a company's marketing environment?
A) a just-in-time inventory system used by the company when making purchase decisions B) a set of laws that require the company to scale down its telemarketing calls to customers C) a changing demographic picture that requires the firm to make product adaptations D) a new technology that would ensure significant cost-cutting if implemented in the firm E) a set of environmental sustainability laws that significantly impact the company's production processes
Chapter 12's "FYI: Are Ya Havin' a Laugh?" feature proves that at times, a sense of humor is the best approach when dealing with the Washington press corps
Indicate whether the statement is true or false