Locke and Latham's Goal Theory concludes that groups function best when their goals are easy to accomplish and are set by a strong leader

True

False


ANS: False

Communication & Mass Media

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In a recent study, Rachel, the editor-in-chief of a newsletter, found that the readers were not so interested in the content and stories of their publication. It was affecting the sales of the newsletter

Which process is best suited to revive this publication? a) Annual evaluation of readership b) Periodical measurement through pilot tests c) Timely evaluation of features about employees d) Appropriate analysis of new product developments

Communication & Mass Media

Individuals who want to work in ________ must have a thorough knowledge of finance

a) investor relations b) employee relations c) environmental relations d) media relations

Communication & Mass Media

Content analysis is used to examine the structure of face-to-face interaction

a. True b. False

Communication & Mass Media

Using concrete examples, explain how two of the following needs are served by communication: physical, relational, identity, spiritual, instrumental.

What will be an ideal response?

Communication & Mass Media