There are three ways to encourage someone to do what you want them to do: power, patronage, and persuasion

a. True
b. False


ANSWER: True

Communication & Mass Media

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During the maintenance stage of the transtheoretical model, a person _____.

a. has not yet considered changing a behavior b. is thinking about changing a behavior c. has sustained a behavior change d. has changed a behavior

Communication & Mass Media

People with high communication apprehension will not avoid __________ human interaction

Fill in the blanks with correct word

Communication & Mass Media

The ______ of the new building is an

abandoned cemetery. a. cite b. site c. sight

Communication & Mass Media

Answer the following statement(s) true (T) or false (F)

1. One thing that separates advertising from other forms of media writing is the financial aspect. 2. In advertising, having a known sponsor is not crucial. 3. The Federal Trade Commission oversees much of the advertising law in this country. 4. Advertising law does not require that companies back their claim with information as they attempt to persuade people. 5. When companies refer to something as “miraculous,” “amazing,” or “the best ever,” this is traditionally known as puffery.

Communication & Mass Media