A manufacturer of a variety of technological devices asked its marketing department to develop inexpensive methods of building and maintaining brand awareness and excitement
The marketing department then recruited consumers who were early adopters of technological devices to spread the word on social networks and blogs about the company's new products. This is an example of ________.
A) public relations
B) advertising
C) viral marketing
D) sales promotion
E) direct marketing
C
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All of the following are examples of ideas that can be marketed EXCEPT:
A. Apple using a TV ad to explain the features of an iPad mini (camera, screen resolution, user interface, etc.). B. the Nature Conservancy marketing the cause of protecting the environment. C. State governments in Arizona and Florida marketing the notion of taking a warm, sunny winter vacations in their states. D. Charities like the Red Cross marketing the idea that it's worthwhile for you to donate your time or money to their causes to benefit society. E. conservative politicians who attempt to persuade voters of the need to slash government spending to reduce the $17 trillion debt.
Sugging is fund-raising under the guise of research
Indicate whether the statement is true or false
Important issues to consider about team effectiveness include:
A) The structure of the team B) The size of the team C) The life expectancy of the team D) All of the above
If a pronoun follows a preposition, it must be in the objective case
Indicate whether the statement is true or false