Members from ________________cultures communicate more freely in virtual teams where interaction do not occur in real time and when anonymous input is possible

a) Individualistic-Collectivistic
b) High Power Distance
c) Feminine Oriented
d) Short-Time Oriented
e) High-Context


ANS: b

Communication & Mass Media

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In the past, advertising agencies traditionally earned __________ percent of what their clients spent on space and time

Fill in the blank with correct word

Communication & Mass Media

In her persuasive speech, the speaker includes material that offers evidence, argument, and motivational appeal so listeners will agree with her. In public speaking, what term is used to describe this added element?

a. analysis b. proof c. purpose d. orientation

Communication & Mass Media

Ads for products that are in the "affective" model should:

a. Have long copy b. Have dramatic visuals c. Contain a coupon d. Demonstrate the product in use

Communication & Mass Media

Judgment is a not necessary feature of communication criticism

a. True b. False

Communication & Mass Media