Advertising costs can often be allocated to specific products, just as the cost of labor in the factory can be allocated to specific products.
Answer the following statement true (T) or false (F)
True
The costs allocated to the functional accounts equal, in total, those in the natural accounts. But instead of being used only to show total company profits, the costs can now be used to calculate the profitability of territories, products, customers, salespeople, price classes, order sizes, distribution methods, sales methods, or any other breakdown desired. Each unit can be treated as a profit center.
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Natalie is a senior executive of a department store chain. Every week, she visits one of the stores and pretends to be a customer. She records her observations on the service provided by the store's sales associates and the manner in which her queries were handled. Sales associates who meet the service standards are awarded a small bonus. Therefore, Natalie is a(n)
A. store advocate. B. mystery shopper. C. early adopter. D. retail inspector. E. innovator.
The Abilene paradox is an example of:
a. Unhealthy leadership b. Unhealthy competition c. Unhealthy agreement d. Healthy disagreement or conflict
A good way for an applicant to make a positive first impression is by arriving for an interview appointment at least:
A. five minutes after the scheduled time. B. twenty minutes after the scheduled time. C. one hour before the scheduled time. D. ten minutes before the scheduled time.
Should a company pursue an unrelated diversification strategy, the types of companies that make particularly attractive acquisition targets would be
A. struggling companies with good turnaround potential, undervalued companies that can be acquired at a bargain price, and companies that have bright growth prospects but are short on investment capital. B. companies that are market leaders in their respective industries. C. companies offering the biggest potential to reduce labor costs. D. companies that employ the same basic type of competitive strategy as the parent corporation's existing businesses. E. cash cow businesses with excellent financial fit.