What is one benefit of using the extemporaneous method of

delivery?

What will be an ideal response?


It is audience-centered. It allows you to adapt to the audience while giving you a
detailed outline to follow.

Communication & Mass Media

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What campaigns will only work if they are based on a platform of ethics?

a) Word-of-mouth campaigns b) Social media campaigns c) Public relations campaigns d) Mass media campaigns

Communication & Mass Media

Which stylebook do a majority of U.S. publications use as a reference when developing press releases?

a. Associated Press Stylebook b. Julian Press Stylebook c. Objective Press Stylebook d. Scale Press Stylebook

Communication & Mass Media

According to the text discussion Joe Walther’s social information processing theory:

a. people cannot form close relationships over the Internet b. people can form close relationships over the Internet—and it happens much FASTER than face-to-face relationships c. people can form close relationships over the Internet—but it happens much SLOWER than face-to-face relationships d. only people who are NOT shy can form close relationships over the Internet e. people can form close relationships over the Internet and it happens at the same pace as face-to-face relationships

Communication & Mass Media

What was a criticism of Hofstede’s dimensions?

a. They are only for adults and not children. b. They are influenced by the media. c. They only represent the dominant culture within a nation or group. d. They neglect personal motivations.

Communication & Mass Media