A total quality system should place an emphasis on prevention and continuous improvement
Indicate whether the statement is true or false
T
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Sally purchased a newly introduced moisturizing lotion. By attempting to find out if the lotion's perceived performance matched her expectations, Sally was measuring her level of customer ________
A) loyalty B) satisfaction C) equity D) engagement E) lifetime value
Not all positions on a strategic group map are equally attractive because
A. entry and exit barriers are different for each strategic group. B. key success factors are substantially different for differently positioned industry participants. C. industry-driving forces and competitive pressures favor some groups and disadvantage others. D. across-group rivalry is always weakest at the outer edge of the strategic group map. E. small strategic groups are always less profitable than large strategic groups.
As originally drafted, the U.S. Constitution consisted of:
a. seven articles. b. seven articles and the bill of rights. c. only a preamble. d. seven articles and twenty-seven amendments.
Today many firms are more interested in building marketing strategies around similarities that exist among countries than customizing around their differences.
Answer the following statement true (T) or false (F)