Medical terms like "stat" or "sequelae" are technical terminology associated with a specific topic, also called __________ that audience members might not understand, so they require further explanation
Fill in the blanks with correct word
jargon
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Typically, stories should include what and where in the lead sentence; also a cause and effect or completed circle within the script
Indicate whether this statement is true or false.
Into which two categories are publics often divided in traditional public relations literature?
a. active/nonactive b. general/specific c. internal/external d. international/domestic
Norms exist in some, but not all, groups
Indicate whether the statement is true or false
The popular TV show "Friends" depicted a close group of six friends living in New York City. Each person played a particular role that met the needs of others (i.e. comedian, worrier, or advice-giver). This group of friends best illustrates
a. an extended family or urban tribe. b. individualistic and low context beliefs. c. intrapersonal communication. d. a family engaging in impersonal communication. e. a family unable to engage in perspective-taking.