Describe the importance of relating information in a presentation to the interest of your

audience. Give examples of three strategies you can use to relate to your listener?s interests.

What will be an ideal response?


It is important to relate to your listener?s interest because you want your audience to
listen and be interested in the information you are offering. If they are interested and
are listening, it is more likely they will also remember your information.
Strategies include:
(1 ) Use activity and movement. Listeners are more likely to listen to someone who tells
an action packed story that is lively and full of movement. (2 ) Discuss issues and events
close to an audience. In other words, relate to what is going on in your listeners lives.
Also, use specific audience members names. (3 ) Create conflict in your presentation.
People are more interested in hearing about opposing forces such as pitting good
against evil. (4 ) Think about why you are interested and establish common bonds with
the audience.

Communication & Mass Media

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Which of the following would be an appropriate direct question for a speaker's introduction?

a. How did you spend last weekend? b. Who in here has ever donated blood? c. If you learned your brother had AIDS, how would you respond? d. Have you ever used an illegal substance?

Communication & Mass Media

Your listeners, not you, determine whether you have credibility

Indicate whether this statement is true or false.

Communication & Mass Media

__________ forms of CMC allow you to communicate directly and immediately with another

person or groups of people. a. synchronous b. asynchronous c. parallel d. none of the above

Communication & Mass Media

Answer the following statement(s) true (T) or false (F)

1. Certain types of groups are less structured and less formal than others. 2. The purpose of support groups is to help run an organization. 3. Networking groups always use face-to-face communication. 4. Socioemotional leaders focus on group member satisfaction and well-being.

Communication & Mass Media