One segment of the business market has primary goals that differ from the ordinary business goals such as profit, market share, or return on investment. This segment includes many schools, churches, and civic clubs and is often called the _____ market.
A. institution
B. OEM
C. service
D. provider
E. reseller
Answer: A
You might also like to view...
Some key suggestions on writing style include: begin paragraphs with topic sentences that state the main idea, use strong verbs, use active voice, and avoid unnecessary changes in tense
Indicate whether the statement is true or false
Cathy's Clothes is a small yet successful retail chain that sells women's clothing and accessories with a focus on buyers who have relatively modest means
For this specific purpose, the firm has rolled out several marketing initiatives aimed at women of a specific demographic. This is an example of ________. A) ambush marketing B) social marketing C) societal marketing D) target marketing E) cause marketing
Sustainability relates to both product production and to service performances
Indicate whether the statement is true or false
The ________ is the main decision-making body of the European Union
A. European Economic and Social Committee B. European Commission C. European Parliament D. Council of the European Union