Consumers are exhibiting which type of behavior when they believe something about a company's product as a result of a public relations campaign?

A) action oriented
B) economically logical
C) strategic
D) demographic
E) attitude oriented


E

Business

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The general rule for recording answers to unstructured questions is to record the responses verbatim

Indicate whether the statement is true or false

Business

Which of the following statements concerning a firm's quest to maximize wealth is correct??

A. ?In extremely competitive industries, we would expect firms would voluntarily engage in many socially beneficial projects to try to maximize their stocks' values. B. ?Actions that maximize a firm's stock price are inconsistent with maximizing social welfare. C. ?The concepts of social responsibility and ethical responsibility on the part of corporations are completely different and neither is relevant in maximizing stock price. D. ?In a competitive market, if a group of firms does not spend resources making social welfare improvements, but another group does, in general, this will not affect the second group's ability to attract funds. E. ?If the government did not mandate socially responsible corporate actions, such as those relating to product safety and fair hiring practices, most firms in competitive markets probably would not pursue such policies voluntarily.

Business

Which of the following would least likely be stated in the articles of partnership?

A. Who will make the final decisions B. How much each partner will invest C. What the duties of each partner are D. What products the company will sell E. What will happen if a partner dies or wants to dissolve the partnership

Business

Issues of transparency, technology, and choice are most closely associated with the ________ aspect of mapping a total compensation strategy.

A. management B. objectives C. internal alignment D. employee contributions

Business