It is easy for marketing managers to predict how long a product or brand will stay in each stage of the product life cycle.

Answer the following statement true (T) or false (F)


False

The product life cycle concept does not tell a manager precisely how long the cycle will last. However, a manager can often make a good guess, based on the life cycles for similar products.

Business

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In vertical analysis of the income statement, each item is expressed as a percentage of net income

Indicate whether the statement is true or false

Business

Once a company has diversified into a collection of related or unrelated businesses and concludes that some strategy adjustments are needed, which one of the following is not one of the main strategy options that a company can pursue?

A. divest some businesses and retrench to a narrower diversification base B. craft new initiatives designed to build/enhance the reputation and image of the company C. broaden the diversification base D. restructure the company's business lineup with a combination of divestitures and new acquisitions E. multinational diversification

Business

The critical path can be determined by use of either the "forward pass" or the "backward pass."

Indicate whether the statement is true or false

Business

Landlords can evict a tenant if:

A) the tenant fails to pay the rent. B) the lease expires and the tenant refuses to move out. C) the tenant keeps a pet in violation of the lease and refuses to get rid of it. D) All of these.

Business