Is a method to assess impact that is gaining popularity
Fill in the blank(s) with the appropriate word(s).
Benchmarking
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If a speaker adds a clip of music to the beginning of a speech about the music clip's composer, he or she is using a presentation aid primarily to __________.
A. increase the speaker's credibility B. simplify a complex explanation C. increase audience engagement and attention D. distract the audience from criticism of the composer E. none of these choices
List at least two questions that you should ask about the appropriateness of your specific purpose for your audience
What will be an ideal response?
Which two functions are vital to the long ?term growth and health of a company and its employees?
a. verbal aggressiveness and argumentativeness b. negotiation and conflict management c. negotiation and verbal aggressiveness d. conflict and verbal aggressiveness
With its work for Johnson & Johnson, Burson-Marsteller established itself as a leader in which of the following areas?
a. corporate philanthropy b. social activism c. marketing public relations d. corporate crisis management