What is the most likely role of a public relations (PR) group in product promotion?
A. A PR group can design the product page of a firm.
B. A PR group may target customers by using blogs of a firm.
C. A PR group can develop promotional materials specifically designed for the media.
D. A PR group can act as a member of a brand community.
E. A PR group may design ads to drive customers to relevant landing pages.
Answer: C
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All of the following would be reported retrospectively by restating prior period's financial results except
A) change from the completed-contract method to the percentage-of-completion method for long-term construction contracts. B) correction of an error in previous periods. C) change from LIFO to FIFO. D) change from the straight-line depreciation method to the sum-of-the-years'-digits method.
Identify the proposition that challenges the argument for mandatory union membership.
A. Bargaining between employers and employees will be equal only if the employees bargain for wages and benefits as individuals. B. Mandatory union membership allocates the benefits and burdens of union membership in a fair and equal manner. C. Whoever receives benefits from a process that entails costs should share the cost of providing those benefits. D. Bargaining between employers and employees will be equal only if the employees bargain for wages and benefits collectively.
Which of the following descriptions is most valid, as it applies to accurate methods of analyzing data?
a. Judging data on the basis of personal consideration b. Judging data on the basis of the evidence and soundness of research techniques c. Judging data on the basis of the evidence and on the character and ability of the study's participants d. Judging data on the basis of evidence and on personal opinions about the subject e. Judging data on the basis of findings of similar studies
A private university received $2,640,000 from student tuition and fees for the year 20X6 summer session. The session began on May 16, 20X6, and ended on July 15, 20X6. The university's fiscal year end is June 30. According to the AICPA College and University Audit Guide, how should the university report the $2,640,000 of receipts in its financial statements for the year ended June 30, 20X6?
A. Current revenue of $1,980,000 and deferred revenue of $660,000. B. Restricted current revenue of $2,640,000. C. Deferred revenue of $2,640,000. D. Current revenue of $2,640,000.