Describe the policies created by companies to ensure that employees use social media responsibly

Answer 1

Typically, the policies for the use of social media address three broad areas: communicating honestly and ethically, protecting a corporation's proprietary information and employee privacy, and maintaining an employee's credibility and an organization's reputation.
a. Communicate honestly and ethically. When using social media platforms, writers should be transparent about who they are, who they work for, their role, and whether they have a vested interest in an issue. Contributors should write about their area of expertise. For example, a marketing specialist should not contribute information about human resources practices.
b. Protect a company's proprietary and employees' private information. This should be obvious. Sharing proprietary information can cost an organization thousands or millions of dollars. Sharing private employee information can expose a writer and a company to legal damages and may endanger or harm individuals if personal addresses or information that enables identity theft is publicized.
c. Protect yours as well as your company's reputation. When communicating on social media sites, a writer should be concerned about projecting a professional persona for him or herself and a reputable image of a company. Making negative statements about competitors, supervisors, colleagues, or company policies may expose the contributor to disciplinary measures or the company to legal threats or bad publicity.