One goal of a landing page is to
A. support brand positioning.
B. foster customer trust.
C. minimize click-away.
D. increase a website's bounce rate.
E. cross-sell to customers.
Answer: C
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What is Houston's free cash flow for all debt and equity holders for year 2012?
a. $564 b. $399 c. $324 d. $202
Wage plans that encourage employees to work harder and earn more by producing a high level of output are known as:
a. Contributory plans. b. Salary wage plans. c. Incentive wage plans. d. Hourly-rate plans.
Franklin Company is a medium-sized manufacturer of bicycles. During the year a new line called "Radical" was made available to Franklin's customers. The break-even point for sales of Radical is $250,00 . with a contribution margin ratio of 40 percent. Assuming that the profit for the Radical line during the year amounted to $80,000 . total sales during the year would have amounted to:
a. $450,000. b. $420,000. c. $400,000. d. $475,000.
The feeling of postpurchase psychological tension or anxiety consumers may experience when faced with two or more highly attractive alternatives is referred to as
A. selective perception. B. cognitive dissonance. C. the dissociative state. D. angst. E. the temporal state.