The process of attributing additional negative qualities to someone based on a known

negative quality is called __________.

a. the halo effect
b. the reverse halo effect
c. the angel effect
d. perceptual accentuation
e. perceptual attenuation


b

Communication & Mass Media

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Research should occur throughout the entire speech construction process

Indicate whether the statement is true or false

Communication & Mass Media

Accommodation means that speakers should abandon their own convictions in order to show tolerance of the audience's beliefs

Indicate whether the statement is true or false

Communication & Mass Media

Which factor reflects the organizational culture in which employees are recognized and rewarded for their achievements, and these elements are valued by the organization?

a. Ceremonies
b. Metaphors
c. Written rules
d. Art decors

Communication & Mass Media

The relationship among the subpoints that support a single main point in an outline is a relationship of

________. Fill in the blanks with correct word

Communication & Mass Media