Which of the following refers to the number of different people or households exposed at least once to a medium during a given period of time?
A. exposure value
B. message weight
C. reach
D. audience span
E. frequency
Answer: C
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CAFTA-DR, a comprehensive free trade agreement between Costa Rica, the Dominican Republic, El Salvador, Guatemala, Honduras, Nicaragua, and ________.
A. Belize B. Cuba C. Panama D. the United States E. Mexico
Investment banking firms are prohibited by federal law from underwriting public offerings of securities
a. True b. False Indicate whether the statement is true or false
The ________ bans "unfair or deceptive acts in commerce."
A. Excessive Bail Act B. Excessive Punishment Act C. Trade Name Amendment D. Emblems Act E. Wheeler Lea Amendment
Cities and states constantly offer tax incentives to entice businesses to relocate or build facilities in their region. What forces are working here to influence the business environment?
A) economic B) technological C) competitive D) global E) social